Congratulations! You filed your trademark application and it was successfully registered. However, there are requirements to keep your trademark active once it’s been officially registered.
Important tips in protecting your federal trademark:
- Continue using your mark- The continued use of your mark is the most important thing you can do as a trademark owner. If you stop using your trademark and do not resume using the mark, then your mark could be deemed abandoned and may be subject to cancellation by a third party. Make sure to use your trademark consistently to avoid any potential issues involving the non-use of your mark.
- Use your mark properly- display your trademark consistently (by using the same words or logo that was originally registered) Improper use may weaken your trademark
- File your renewal documents- The U.S. trademark office has set deadlines to maintain your trademark. If renewal documents are not filed, you run the risk of your registration being deemed abandoned. The first renewal filing date is between the 5th and 6th years after the registration date. The second renewal period is after the 9th and 10th years. After the second registration, the trademark must be renewed every 10 years.
- Protect your trademark- protecting your trademark is crucial. If third parties begin to use a similar word or phrase, your mark can become “weak.” Marks deemed as “weak” may offer less protection” Protect your trademark by monitoring it for unauthorized use by third parties.
- Use the correct trademark symbol. Once your trademark is officially registered, your business can now use the ® to put the public on notice that your mark is officially registered with the United States Patent and Trademark Office.
- Expand your trademark portfolio- as your business grows and expands, strongly consider filing new trademark applications for new products and services your company offers.
- Consult with an experienced trademark attorney- As always, it is best prior to file any new trademark application to conduct proper searches prior to filing your application.
Disclaimer: The contents of this post are for informational purposes only and may not be relied on as legal advice.